Technology in Digital Marketing: Promising Future!
Explore how AI, automation, blockchain, and AR/VR are shaping the future of digital marketing, enhancing efficiency, security, and customer engagement.
What is PPC Intelligence? Overview, Types, and Benefits
With the constant evolution of digital marketing, PPC intelligence, abbreviated as Pay-Per-Click Intelligence, has served as the main cornerstone of the business. PPC or PPC intelligence, while considered one of the complex tasks, once unravelled, becomes one of the most...
What Is Lifecycle Marketing And Why Is It Important For A Business?
Marketing is a business aspect that would be foolish to ignore. It is not a one-time thing, and constant evaluation and effort are needed to retain your customers. It is also important for one to provide flawless customer experience, that would ultimately make them your...
10 Types of Brand Positioning in Marketing: Strategies With Examples
When you think of fries, the first name that comes to mind is McDonald’s or everytime we think of soft drinks, the name comes to mind is Coca-Cola. While the popularity is due to effective marketing strategy, these brands have turned into synonyms for food and...
Financial Services Marketing in 2024: How To Use Marketing For Your Services?
Financial marketing had turned out as an integral part of the market mix of many businesses, not depending on the scalability. With billions of people influenced by marketing strategies, having a settled marketing strategy on your financial service is a good way to connect...
A Lifesaving Guide to Revolutionize Your Chatbot Marketing Game
Your sales teams are swamped. They’re struggling to keep up with endless customer queries and missing out on potential leads. But don’t hit the panic button yet because chatbot marketing is here to save the day.
How?
You’ll find out that as we delve deeper...
Explaining RTB Marketing: How Real-Time Bidding is Empowering Modern Marketing
RTB is an online method that stands for real-time bidding. A paradigm, with which advertisers and publishers (website owners) engage in real-time programmatic ad inventory trading through digital auctions. Unlike traditional direct buys, RTB Marketing operates on a...
Search Engine Ranking Reports: Unveiling SEO Tools and Strategies
The visibility of a website is paramount to its commercial success. This is where search engine ranking reports come into play. These reports provide vital insights into where the web pages rank on search engine results pages (SERPs), with a particular focus on Google. They...
What are Impressions on LinkedIn? How to Track
In the world of LinkedIn, there is a critical metric: LinkedIn Impressions, which significantly impacts your marketing and professional strategy. So, today in this post, let’s figure out what is Impressions on LinkedIn!
LinkedIn, the employment and business-focused social...
The Marketing Automation Bizleads Summit 2023 Hits Las Vegas
Here is why you should look forward to the event as a business owner, solopreneur, marketing professional or aspirant.
Digital marketing has become the mainstay for businesses across the world over the last couple of decades. It demands creativity, intelligence, deep...